Allowing Customers to Select What they Want, When They Want.
Costa Mesa, Calif – (Oct. 28, 2014) – Ultra Mobile today announced that its new UltraUp option breaks the pricing mold of traditional prepaid mobile rate plans by offering the first “customizable plans” for subscribers of its international mobile services. Unlike the more traditional predetermined rate plans, UltraUp gives subscribers the ability to add more international call credit or data bundles to any of its plans, any time during the month.
The UltraUp personalization service gives subscribers control over when they want more data or international credit. Subscribers can adjust the services as needed, or build their own personal plan that renews every month. This choice gives both budget conscious and heavy users flexible ways to get the most out of their prepaid mobile plan. Plans can be modified by texting from their phone, going online, or visiting a local retailer.
Ultra Mobile already offers the industry’s most affordable and unique international mobile plans starting as low as $19 a month - more than 50 percent lower than comparable plans from competitors. The $19 plan includes unlimited calling and texting throughout the United States and to 10 countries including, Canada, China, Mexico and the United Kingdom. It also includes 100MB of 4G LTE data. Other plans are available from $29-$59 and include features such as free international calling to more than 40 countries and larger data buckets for heavy data users.
“Frequent international callers are some of the heaviest data users in the United States,” said Chris Furlong EVP of Product & Marketing. “The combination of giving customers the ability to use their own device, customizing their mobile plans, accessing our 4G LTE network and offering low international rates makes Ultra Mobile the clear choice for anyone who needs more from their mobile provider.
The level of personalization enabled by UltraUp gives our customers the ability to change their plan on demand, a feature they can’t get anywhere else,” continued Furlong. “As a U.S.-based MVNO focused on international mobile services, we’ve been successful because we understand what our customers are looking for and give them what they want and need. There are no cookie-cutter solutions when you are dealing with people from all over the world who communicate both locally and internationally.”
When using UltraUp to add credit to their international calling account customers receive 25% in free credit – from $1.25 for a $5 upgrade to $5 for a $20 upgrade. Heavy data users can also use UltraUp to increase their data buckets – from $5 for 500MB to $20 for 2GB.
Additionally, Ultra Mobile introduced a new feature that lets subscribers check LTE data use by texting “Data” to 6700 or checking online at Ultra.me. The company said it will continue adding value for its customers in the future by introducing a host of new applications and services.
For more information on UltraUp visit www.ultra.me/ultraup.
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About Ultra Mobile
Ultra Mobile is a nationwide mobile virtual network operator (MVNO) in the USA that develops first-of-its-kind mobile phone services to improve the quality of life for our customers. Our mission is to provide convenient and affordable solutions that connect people with their extended families living around the world, and to help make the American dream more accessible.
Ritch Blasi, on behalf of Ultra Mobile