Livestream Chosen For Its Live, HD Quality, Multiple-Camera Streaming And Integration With Social Networks
NEW YORK (Sept. 30, 2009)—Network Solutions® chose Livestream, the leading live Internet video platform, to broadcast the GrowSmartBiz Conference, Tuesday, Sept. 29 live from Washington DC.
Network Solutions has been enabling small business success for 30 years, with a particular focus on bringing small businesses up to speed on Internet technology. They have used the knowledge and experience gained over time to develop Web-based services that help small businesses establish and grow their companies online.
This year's GrowSmartBiz
Conference addressed staying ahead in the current economy, and by making the
conference available through a webcast, GSB allowed business owners and viewers
across the globe to access this premium content at no cost, providing another
creative way to thrive during a recession.
Their choice of Livestream as a strategic solution to expand their online outreach and influence illustrates how the technology fits business networking. Social media tools such as Facebook and Twitter, integrated to the Livestream player, enabled GSM to seamlessly add an interactive and social dimension to their live conference webcast, illustrating the importance and effectiveness of social tools and cutting-edge technologies within current business-related activities.
"Using Livestream at
our conference gave us the opportunity to reach an audience beyond those who
were physically in the room," said Shashi Bellamkonda, Social Media Swami
for Network Solutions. "It also gives us the ability to broadcast
the footage after the conference to continue to provide small businesses with
information they can use to run their companies."
Livestream (www.livestream.com - formerly Mogulus) provides everything needed to easily webcast live, build an engaged audience and monetize these efforts. Founded in 2007, the company is based in New York and includes Gannett Co. as a minority shareholder and investor.
Producers can use Livestream to create live, linear and on-demand Internet television to broadcast anywhere on the Web through a single embeddable player widget. The service comes in two flavors: Free (ad-supported) and Premium (ad-free, white-label, higher-quality). Unique features include the ability to mix multiple live cameras, overlay graphics, and desktop streaming with 3D effects.